Service Management student from CBS receives DKK 150,000 scholarship

Skrevet af Jørn Albertus, translated by Felix Kasperek - Foto: Kaj Bonne Mortensen - 26. august 2013 - 17:440 kommentarer
From the ceremony last Friday: Scholarship recipient Nadia Villadsen, standing next to Lise Lyck and lawyer from the Danish Chamber of Commerce, Lars Alexander Borke.

The scholarship from Hugo Evers & Co is a badge of honor not just for the recipient, MSc SS Service Management student Nadia Villadsen but also for the Master’s program in Service Management that earlier this year was ranked as the world’s second best program in tourism.


Nadia Villadsen has high grades in the mandatory classes of MSc SS Service Management and has traveled the globe. This Friday, her efforts were rewarded.

The DKK 150,000 scholarship she received from Hugo Evers & Co is an immense contribution to Nadia Villadsens exchange stay in Australia this fall, where she’ll acquire more theoretical and practical knowledge which can contribute to her Master’s thesis.

- It’s with pride and joy that CBS can thank Hugo Evers & Co’s study fund for awarding Nadia Villadsen, who’s excelled in her studies and in tourism and service business, says associate professor Lise Lyck, head of CBS’ Center for Tourism and Culture Management.

Second best in the world
It’s in this center that the master’s program for tourism and service was conceived, which earlier in the year was ranked as the world’s second best in its field, based on the votes of 1000 deans from universities all over the world.

Danish tourism is characterized by a falling market share worldwide, so one of the purposes of the program, which has been offered since 2009, is to raise the bar in the tourism industry, says Lise Lyck, which it does, according to the Danish Center of Commerce’s director of Development, Strategy and HR, who’s on the board of the Hugo Evers & Co fund.

- The Danish Center of commerce sees CBS’ service management program as an important step in the right direction of strengthening the tourism industry in Denmark. There’s a need for a systematic approach and a heightening of the competence levels in both Danish and international tourism, so we can ensure ongoing innovation and growth in the tourism industry, she says and continues:

- It’s very positive that Denmark can offer the world’s second best program in tourism and hospitality and the new graduates from CBS will be a huge win for the Danish and foreign tourism industry.